Hi
I have played for some months and found a few major problems with the way Airline sim seems to handle flight desirability (AKA Rating or ORS).
1.) There is no such thing as a max rating
It's utterly silly that an airline can charge 20-30% above standard ticket price and still attain "maximum" rating or desirability of a flight. Why would any customer in his sane mind chose this flight over an identical flight with standard ticket price, or even lower then standard price?
Max desirability (99) should be impossible to attain without running a major loss. It should be equal to a flight fulfilling all dreams of the customer class ( for economy = best eco chairs, best economy onboard service, shortest flighttime and so on ) combined with the lowest possible ticket price. 99% desirability should be a dream that an airline can chase but never reach.
Even if the rating is calculated without taking price into account at all, to get 99 rating you should have to have 99 in all the service categories (which is close to impossible or at least very very expensive).
Changing how the max rating is calculated should lead to real competition and real diversity of services, instead of everyone aiming to just reach 99 with as high ticket prices as possible (using mostly the same ways to do this btw since some ways are vastly cheaper then others)
2.) Ticket price should be more important then all all other things combined
Take a quick look at how your airlines economy works. Your standard passenger airline gets close to 100% of their income from the ticket pricing, and this is then in turn portioned out to provide value for the customers.
Perhaps 5% goes to onboard services, well then onboard services influence on desirability should have a weight of no more then 5% of the how important the ticket price is.
Perhaps 20% goes to salaries, well then personnel mood influence on desirability should have a weight of no more then 20% of the how important the ticket price is.
This also leads to the conclusion that maintenance (which in turn should affect service reliability) should be a fairly important factor in desirability of flights, especially for fleets of older airplanes (and currently It's very minor).
For a fair and balanced game all the money spent on adding value for your customers comes from ticket prices, so dropping ticket prices by just 5% should have an equal impact on desirability as doubling the money spent on on-board services (using the example numbers above)!! (or using 5% of your budget anywhere else to add value).
But in the end rating as it works now should not be what determines which flight a passenger chooses which leads to the next point...
3.) Real Desirability = price performance
As a logical conclusion of point two real desirability is all about how cheap the tickets are. That is not currently the case in AS. I believe that this is why low price airlines in AS tend to struggle and be quite rare even though they thrive in the real world ( crammed low service Ryan Air and charter flights making heaps of money that high quality airlines can only dream of ).
If ticket price is more important then all other things combined for a passenger choosing the flight, then we will get a more realistic balance, and then "price performance" would be king in the ORS to decide what flight is picked.
4.) Demand distribution needs to favor superior desirability
A superior connection with much greater desirability should not be possible to "drown" with hundreds of lower desirability connections stealing so many passengers it is unfeasible to run. The probability of what flight is chosen needs to capped to a minimum value for the most desirable connection to ensure it is filled up first. Perhaps 5-10% of total passengers on a route minimum will always choose the most desirable connection until it's fully booked before they trickle downwards finding their ways to other less desirable flights with more airplane interchanges involved. This is especially important to accurately model the huge advantage in desirability a direct flight has over connecting flights.
A good example would be the following thread:
http://community.airlinesim.aero/topic/5354-demand-between-china-and-singapore/
Now I am still fairly new to the game, and I might have miss-understood how some things work. If so feel free to correct me if that is the case.
I am also aware that such big changes that I propose would also require a major re-balance of many other parts of the game as well, for example passenger demand when everyone is not running 99 desirability flights anymore.